SCCOG is the on-demand public transportation system serving communities in southern Colorado. This shuttle service is designed for people of all ages and provides rides for medical, shopping, commuting and recreation throughout the communities of Trinidad and Walsenburg with trips to Pueblo and Colorado Springs. To attract new riders, SCCOG needed a dynamic marketing campaign that would create more awareness for the system, its destinations and typical trip purposes. SCCOG hired Studio Six to develop an eye-catching, integrated campaign that included direct mail and social media.
PROJECT SCOPE
Custom Illustration, Social Media Content Development, Social Media Design, Media Buying, Direct Mail, Mail Fulfillment Coordination